The only data platform built for video.

As OTT/CTV continues to grow, we believe that contextual targeting will help publishers create meaningful advertising experiences and connections…We are delighted to be working with IRIS.TV.

Digital video advertising has grown substantially in recent years, as advertisers embrace it as one of the most effective methods to win hearts and minds. IRIS.TV has been central to this growth, as a trusted driver of collaborations among publishers with data controls.”

IRIS.TV brings contextual intelligence into the planning and forecasting process which is really important…we found a way to integrate the IRIS_ID alongside the ramp ID. And that's pretty groundbreaking…now have the ability to look at both audience and context around content together.

As OTT/CTV continues to grow, we believe that contextual targeting will help publishers create meaningful advertising experiences and connections…We are delighted to be working with IRIS.TV.