While your audience is watching, we’re learning, queuing up the perfect next video behind the scenes based on user behavior.
From there, we create highly personalized
streams of video content that keep your audience
engaged and watching more videos, longer.
We call it Adaptive Stream™.
Increased Engagement and Views = More Ad Inventory and Higher Revenues.
IRIS.TV can be used independently or to supplement
existing audience development strategies.
In a 12 month study encompassing 50 million video views, IRIS.TV increased video views per viewer by an average of 47% for a video publisher. IRIS.TV increased video plays from an average of 5.59 to 8.23 per user.
The results were immediate. The day after IRIS.TV’s Adaptive Stream™ was implemented views increased.
Over 50% of those viewers interacted with the player to personalize the viewing experience.
Import IRIS.TV template into your video player CMS
Export your video metadata to IRIS.TV via an RSS, XML, or JSON feed